The Wellness Industry’s Obsession With Optimisation Is Making Us Worse At Resting
If there’s one word in the health and wellness world that I’ve grown a little suspicious of, it’s optimisation.
Not because I think progress is a bad thing, and not because I’ve suddenly become anti-science and decided we should all throw our watches in a drawer, move to the mountains, and make all our decisions based on moonlight and intuition. That’s obviously not what I mean.
I use a wearable myself. I look at sleep trends, heart rate, recovery markers, training output, the same things many people do, and I genuinely think some of that information can be incredibly useful. If a pattern emerges that tells me I’m consistently under-recovering, brilliant. If I notice my sleep has been disrupted for a week, that’s worth paying attention to. Data can absolutely help us make better decisions.
But what I’ve become increasingly interested in is what happens when useful awareness quietly turns into something else.
Because in theory, optimisation sounds sensible. Gather information, understand your body better, make informed choices, improve your health. No issue there.
But in practice, what I often see is something much less healthy.
I see people becoming anxious about whether they slept well enough because a device told them they didn’t.
I see people deciding how they’re allowed to feel based on a recovery score.
I see students wanting to know the best way to recover, the most efficient way to rest, the perfect breathwork protocol, the exact amount of movement needed to offset stress, as though their nervous system is a project that simply needs better management.
And I understand it, because we live in a culture that rewards control. We trust numbers because numbers feel clean. They feel objective. Emotion is messy. Human experience is messy. A score somehow feels safer than uncertainty.
But there’s something quietly strange about becoming stressed over recovery.
That sentence alone tells us something has gone a little sideways.
Because recovery, by its nature, is supposed to be the thing that softens pressure, not another place where pressure gets applied.
And yet I think many people are now trying to rest with the same mindset they bring to performance. We meditate to get better outcomes. We breathe to improve metrics. We relax because it’s productive.
Even our stillness has become strategic.
And maybe I’m overthinking it, but I do wonder whether that comes at a cost.
Because the deeper issue for me is not really technology. It’s what happens when we slowly outsource our relationship with ourselves.
A wearable can tell me that my heart rate variability dropped overnight. Useful.
But it cannot tell me why.
It cannot know that I had a difficult conversation yesterday that I haven’t fully processed. It cannot detect that I’m emotionally flat because I’ve spent a week supporting other people. It cannot recognise the very human exhaustion that comes from overstimulation, decision fatigue, grief, excitement, anticipation, family stress, or simply carrying too much mentally.
That kind of knowing requires something different.
And this is where yoga, for me at least, becomes incredibly relevant.
One of the most valuable things yoga ever gave me wasn’t flexibility, strength, mobility, or even calm, though all of those have their place.
It gave me the ability to listen.
Not analyse myself.
Not fix myself.
Just listen.
There’s a term in yoga, svādhyāya, usually translated as self-study. Traditionally it carries a broader meaning than the way I’m using it here, including study of sacred teachings and reflection, but one of the ways I’ve come to understand it in modern life is as the practice of learning to observe yourself honestly.
And that sounds simple until you actually try it.
Because most of us don’t really listen.
We react.
We explain.
We justify.
We distract ourselves.
Or increasingly, we look for external confirmation about what we should be feeling.
Meditation changed that for me.
Not because it gave me mystical answers or removed all bias from my thinking. Far from it. I’m still just as capable as anyone of misreading my mood after too much coffee or a bad night’s sleep.
But meditation has helped me create enough space between stimulus and reaction to hear something deeper.
To notice tension before it becomes irritability.
To recognise fatigue before I override it.
To feel when my body is asking for movement and when it’s asking for genuine rest.
Modern science would probably frame parts of this as interoception, our ability to sense what’s happening internally in the body. Yoga had its own language for this long before wearables arrived.
And I don’t think this is an either/or conversation.
This isn’t intuition versus science.
That framing gets silly very quickly.
I’m not suggesting we ignore useful data and just “feel our truth.”
I’m suggesting something more balanced.
Use the data.
Learn from it.
Let it inform you.
But don’t hand over your authority completely.
Because no algorithm, however clever, can interpret the full complexity of being human.
It can measure signals.
It cannot understand meaning.
That part still belongs to you.
And maybe that’s one of the most important skills yoga offers in modern life, not the ability to optimise yourself more effectively, but the ability to come back into relationship with your own experience.
